How to Increase Traffic to Your Interior Design Blog
Whether you enjoy blogging about gorgeous floating beds or design tips for people looking to revamp their home, maintaining an interior design blog can be a fun and enjoyable pursuit. Homeowners around the world are finding interior design blogs very handy because many of them hunt for ideas for their own houses and living spaces.
Writing a blog for this kind of audience can be a challenge because there’s so much competition out there. You’re naturally going to want to know how to increase traffic to your blog and keep people coming back for more.
Marketing and advertising your blog
If you’re running a blog about interior design, it’s not enough just to find and create good content. You also have to market and advertise your blog continually to the public.
If your site and services are available only online, it it makes sense simply to cater to the online community. But if you also have local services, you may want to circulate brochures and employ direct mail marketing as well.
The key is to make people know you have a blog and what it’s all about. You have to get people interested in either your services or your blog so they’ll want to visit.
Marketing online can mean anything from advertising with a specific company to designing a social media page for some of the more popular forums on the web. It could also mean advertising and becoming affiliates with other blogs on the Internet.
By putting your site’s link out there, your aim is to help people learn more about you and spark them to want to check out your site. You’ll find this can help tremendously when you’re trying to launch a successful interior design business or blog for the public.
Keep your blog interesting, informative, and regularly updated
If you’re going to keep your visitors coming back for more, you need to make sure the content on your interior design blog is perpetually interesting and informative. People do not like to read filler content because it leaves them feeling as though they’ve wasted their time.
For an interior design blog, you’ll want to talk about a wide range of topics to sustain variety and keep the site interesting. Talk about platform beds one day and how to choose the right one, for instance; then the next day talk about how to paint the right colors in a specific room.
You also want to keep the blog updated often. This isn’t to say you have to write a new entry every two hours, but leaving a site fallow for weeks at a time is doing nothing for its visitors. Keeping a blog updated simply means developing a routine for posting new material.
This could be once a day or even once a week. But by keeping your interior design blog going with new content on a dependable basis, you’ll attract more readers because they’ll feel they are continually learning something new from a knowledgeable and caring blogger.